Event Lead Intelligence

Every badge scan is a promise somebody forgets.

The booth does its job: hundreds of scans, real conversations, warm intent. Then the event ends and the scans land in a CSV — where the warmth goes to die. Follow-up trickles out weeks later, generic and cold, written by reps who can't possibly research a thousand strangers by hand.

The math never worked: fifteen minutes of research per lead times a thousand leads is a quarter of a work-year. So the research simply didn't happen.

Why agents, and why briefs.

The decisions that shaped the system:

From a thousand scans to a worked queue.

Scan export in; an agent fleet researching, enriching, and composing in parallel; briefs landing in a Redis-backed workspace where reps pick up, work, and close the loop.

What it's made of. What it talks to.

Next.js + TypeScript, a parallel agent pipeline on Claude, Redis-backed live state, deployed on Vercel.

// One agent per lead — a bad lead can't poison its neighbors, and failures retry alone.
const queue = [...scans];                          // every scan from 3 days, not the top 50
const workers = Array.from({ length: CONCURRENCY }, async () => {
  while (queue.length) {
    const lead = queue.pop()!;
    try {
      const research = await agent.research(lead);     // company, role, why-now — with citations
      const brief    = await agent.compose(lead, research);
      await redis.hset(`brief:${lead.email}`, brief); // lands in the live workspace
    } catch (err) {
      await retries.push({ lead, attempt: att(lead) + 1 }); // alone, capped, logged
    }
  }
});
await Promise.all(workers);

From scan to worked lead.

Captures from the working demo — a rep-ready brief, the workspace queue, and the event report. A short walkthrough of one lead's journey lands here next.

THE BRIEFONE LEAD, FULLY RESEARCHED · DRAWER VIEW

The brief. What a rep opens the morning after — who this person is, why now, what they run, and the suggested next move. This one is the annotated exemplar explaining what a live brief adds.

THE WORKSPACEFILTERS · OWNERS · QUEUE IN MOTION

The queue. Every lead, its owner, its temperature, its last touch — filters and quick views narrow to the work that matters right now.

THE REPORTSCANS · SIGNALS · TARGET ACCOUNTS

The report. The show itself, readable at a glance — who came, which conversations demand action, which target accounts showed up.

Follow-up that lands while it matters.

Every scan researched before the flight home — not the top fifty, all of them. Notes that read like someone was listening — because the brief remembers the booth conversation the rep can't. A queue that ends — assigned, worked, done; no CSV graveyard.